Sponsored submit offered on aBlogtoWatch for advertiser
Monbrey is a disruptive younger watch firm based by two Hong Kong-based industrial designers, Henry Kwong and Austin Lee, with over 20 years of expertise in watch design and improvement between them. Their inspiration? The so-called Wedge Period in industrial design is an unforgivingly angular aesthetic that originates from the Nineteen Seventies and resides its renaissance at this time in immediately iconic merchandise such because the Tesla Cybertruck. Monbrey was established to create Wedge Period-inspired watches constructed on the data and expertise accrued by its founding duo.
When designers set up a watch model from scratch, it’s a demonstration of their eagerness to create extra freely, in true alignment with their favourite sources of inspiration, skilled values, and private mission. The mission behind Monbrey is to function a contemporary canvas to Kwong and Lee, a platform they will use to render the strain between previous and future tangible. The model displays the Wedge Period automotive design from the ’70s and ’80s, with a contemporary aesthetic philosophy and an genuine reference to conventional watch design.
We have now the imaginative and prescient to let our design sit inside the liminal house between custom and development. Our purpose is to invent a brand new dimension, from the previous.
The Monbrey MB1 Antimagnetic Automated watch marks the launch of this new journey. It’s 38.5mm-wide, 12mm-thick together with the sapphire crystal that’s not solely double-domed however sports activities 5 layers of anti-reflective coating on the within and an anti-fingerprint coating on the skin. The case is crafted from 316L chrome steel, the trade normal because of its glorious sturdiness and great thing about end, fitted with a gentle iron Faraday cage to implement the 4,800 A/m Antimagnetic designation of the Monbrey MB1, a black PVD-coated caseback and a screw-down crown for final peace of thoughts. Water resistance is rated at 50m. The lug-to-lug measurement is 47mm, making the MB1 straightforward and comfy put on.
At launch, the Monbrey MB1 Automated is offered in 5 gorgeous variations. Reference MB1RO-L01 contains a brushed pure metal dial and MB1RO-L02 is fitted with a black ceramic-coated dial for a extra refined and stealthy look. The MB1RO-L03 mannequin has a white ceramic coated dial for a retro-futuristic look, MB1RO-L04 is the Kickstarter Unique Version with a satin completed and grained blue dial that shifts between darkish navy blue and teal, and final, MB1RO-L05 with a gold PVD coated chrome steel case with a black ceramic dial delivers the final word Nineteen Seventies aesthetic.
The lugs and the hour markers are lengthy and angular, consistent with the Wedge Period inspiration, whereas the fantastically proportioned center-mounted fingers guarantee optimum legibility and therefore a tie to genuine watchmaking values. Safeguarded from magnetism by the gentle iron Faraday cage is the Japan-made Miyota Cal. 9039, a strong motion that operates at 4Hz with 42 hours of autonomy, replenished by a self-winding rotor and guarded by an anti-shock system.
Monbrey works with Arvato Bertelsmann of Bertelsmann SR & Co. KGaA, a number one worldwide supplier of provide chain administration who’s labored with Sony Music, Apple, Microsoft, Hasbro, and others. The duo will lean on their complete data and expertise to make sure fast and protected supply of the MB1 to each backer of the marketing campaign. The bespoke product packaging and a strong transport carton field was additionally conceived in cooperation with Bertelsmann to make sure it could possibly stand up to falls, drops, and dealing with impacts. Each merchandise pledged for on Kickstarter is topic to a high quality inspection at Monbrey’s Hong Kong warehouse earlier than being hand-packaged with care within the Arvato warehouse.
The Monbrey MB1 is offered on Kickstarter — the marketing campaign launches on March 7, 2023, and deliveries will happen in August, 2023. The Monbrey MB1 watch has a retail value of $499, with Tremendous Early Birds paying $299, Early Birds $339, and Kickstarters simply $369. You possibly can be taught extra on the model’s web site.
Sponsored Posts are a type of promoting that permits sponsors to share helpful information, messages, and provides to aBlogtoWatch readers in a approach conventional show promoting is usually not finest suited to. All Sponsored Posts are topic to editorial tips with the intent that they provide readers helpful information, promotions, or tales. The viewpoints and opinions expressed in Sponsored Posts are these of the advertiser and never essentially these of aBlogtoWatch or its writers.
Leave a Reply